This qualification has been developed to support senior and middle managers in effectively running their businesses and advancing to higher levels within their organisation. Managers must be able to identify key issues, assess their potential impacts, and determine appropriate responses. While they are not expected to be experts in every business discipline, they should have a broad understanding of specialist functions and services available, as well as how these can support their role.

The programme covers contemporary themes that address critical challenges in the 21st-century business landscape, alongside the most recent advancements in management research.